Post by account_disabled on Dec 27, 2023 1:20:57 GMT -5
The briefing. Less is more. Another very popular phrase. Well, this is where it best applies, after all, the word brief means brief. The relevant information to prepare the campaign is found, in summary. Name of the client, information about the company, the type of audience to which the message will be directed, the type of language that will be used, etc. It must be generated by your client, who, supposedly, is the one who knows their needs and objectives. That is why it is very important that you offer advice, in case you notice any type of doubts in relation to said document. Many times the absence of a briefing or a poorly prepared one can be the difference between success and failure.
Underestimate planning. You are young, you are motivated, you work in Special Data a company where you have the possibility of promotion, you go from one meeting to another all day, therefore, it is normal that you believe more in action than in thought. You're an executive, stopping to think can seem like a waste of time. Don't fool yourself, stopping to plan is the basis of success. It is in planning where you can increase your results. Meticulously establish the actions you are going to follow, set a date for the goals you want to achieve, create quantifiable indicators, imagine a primary scenario of the place you want to reach.
You will see that with a good plan you will have more speed, your memory will work even better and your intuition will be more in tune. - Overestimate the plan. The other side of the problem is to think that with good planning everything can be solved. Not so, the plan must be controlled day by day to measure, analyze and optimize. The function of the plan is to be a reference, a guide in daily development, but you must understand that there is a dynamic from theory to practice. It's not that one cancels out the other, nothing like that. one complements the other. The plan always suffers alterations and many times going off the plan can be a solution. Don't close yourself off to the possibilities, always remember that the plan is based on you and not you based on the plan.
Underestimate planning. You are young, you are motivated, you work in Special Data a company where you have the possibility of promotion, you go from one meeting to another all day, therefore, it is normal that you believe more in action than in thought. You're an executive, stopping to think can seem like a waste of time. Don't fool yourself, stopping to plan is the basis of success. It is in planning where you can increase your results. Meticulously establish the actions you are going to follow, set a date for the goals you want to achieve, create quantifiable indicators, imagine a primary scenario of the place you want to reach.
You will see that with a good plan you will have more speed, your memory will work even better and your intuition will be more in tune. - Overestimate the plan. The other side of the problem is to think that with good planning everything can be solved. Not so, the plan must be controlled day by day to measure, analyze and optimize. The function of the plan is to be a reference, a guide in daily development, but you must understand that there is a dynamic from theory to practice. It's not that one cancels out the other, nothing like that. one complements the other. The plan always suffers alterations and many times going off the plan can be a solution. Don't close yourself off to the possibilities, always remember that the plan is based on you and not you based on the plan.